Business

Microsoft 365 Copilot Boosts ROI for SMEs by up to 353%

Dec 11, 2024

Generative AI is revolutionizing businesses of all sizes, and Microsoft 365 Copilot is at the forefront of this transformation. To understand its impact on SMEs, Microsoft commissioned Forrester Consulting to study the return on investment (ROI) of Copilot.

This AI tool integrates seamlessly with Microsoft apps like Word and Outlook, enhancing productivity and creativity by automating routine tasks. Forrester's study, "The Projected Total Economic Impact of Microsoft 365 Copilot for SMB," revealed that businesses could achieve an ROI between 132% and 353% over three years. Key benefits include:

  • Faster time to market

  • Increased productivity

  • Improved employee satisfaction

The study highlights Copilot as a strategic investment for long-term growth, showing:

  • 6% increase in net revenue

  • 20% reduction in operating costs

  • 25% faster new-hire onboarding

It is critical to upskill on AI now, to be prepared for its capabilities in a few years. Running a business without Copilot in five years’ time would be like trying to run a company today using typewriters instead of computers.

Accelerating Time to Market

Bringing new products to market faster and more quickly meeting customer demands are critical for business success. Forrester’s study highlights how Copilot can help accelerate revenue growth and open doors to additional business opportunities

  • 24% of businesses saw a 16%-20% reduction in time to market

  • 27% saw improvements ranging from 11%-15%

With Copilot, your team can quickly find critical details from client contracts or vendor agreements and have emails from key clients prioritised, helping to ensure that the most urgent emails are addressed first. Copilot can also gather data from spreadsheets and text documents, analyse it, and create easy-to-understand charts and tables for faster decision-making.

Boosting Productivity

Employees at SMEs often wear multiple hats, doing jobs across different departments, and sometimes having less time to spend on their own projects. Copilot can help address this challenge by taking on routine, repetitive tasks, helping teams to focus on more strategic work.

  • 51% of businesses reported a 1%-10% reduction in supply chain costs

  • 59% saw operating costs decrease by 1%-20%

Enhancing Employee Satisfaction

Copilot boosts employee satisfaction by freeing up time for collaboration and fulfilling tasks. SMEs reported an 18% increase in satisfaction and an 11%-20% reduction in employee churn.

Invest in AI Now

With potential benefits like increased revenue, faster time to market and significant ROI, Microsoft 365 Copilot can be a valuable investment for SMEs looking to thrive in a competitive market.

For more information on Microsoft 365 Copilot contact us at +27 (21) 205 3650, email us at info@allonline365.com or visit our website www.allonline365.com.


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